Regional Marketing Program Manager to work in our Fairfax, VA, location.
TEMPORARY position expected to extend to 1/31/2020. No benefits are included.
The Regional Marketing Program Manager is a critical component of the American Red Cross regional team and infrastructure. It is responsible for carrying out marketing functions in local markets--the National Capital Region-- in partnership with the Humanitarian Services (HS) Marketing team to drive results. This position works to raise the visibility of the Red Cross to help communities understand how to access Red Cross services, support fundraising, Preparedness Health and Safety (PHSS) activities and enrollment. It supports the mission of the organization across all lines of service.
Education: Bachelor’s degree required.
Experience: Minimum 5 years marketing experience required. Direct Marketing experience required. Brand & Digital Marketing experience a plus. Account Management experience desirable. A working knowledge across a broad spectrum of marketing functions is required, including Brand and Creative Marketing, Direct Mail and e-Mail Marketing, web-based services and mobile applications. Experience with marketing during major national and international disasters preferred. Must be comfortable using MAP/Convio, Brand Central, website updating tools and other marketing tools.
Management Experience: Minimum 3 years staff management experience. Demonstrated ability to work effectively and persuasively with HS Marketing partners and regional leadership.
Skills and Abilities: Outstanding communication skills (oral and written) required. Strong teamwork and collaboration required. Experience with Adobe Suite/Creative Cloud.
Other: Demonstrates strong commitment and passion for mission of American Red Cross.